MAYZ

 

An AI Robot That Preserves Our Heritage

Project Coordinator

Prof. Dr.

Serkan BERTAN

Pamukkale University

Faculty of Tourism

sbertan@pau.edu.tr

MAYZ: An AI Chatbot That Preserves Our Heritage http://www.mayztourism.com

This application aims to contribute to the promotion of Denizli's tourism potential by providing visitors with quick, accurate, and easily accessible information about the city's natural, cultural, and historical values. Furthermore, it is an innovative digital application that supports the preservation, promotion, and transmission of the city's cultural heritage to future generations in line with the concept of sustainable tourism. The AI ​​chatbot will connect with the "Denizli Voice Guide Mobile Application" (  https://seslirehber.pau.edu.tr/), developed by Prof. Dr. Serkan Bertan in 2024 with a budget of 1,000 TL (One Thousand Turkish Lira) to support rural development through sustainable tourism.  This feedback, suggestion, and evaluation form
was prepared to contribute to the development of the AI ​​Chatbot.  (https://forms.gle/Dah1Nv5pHcthMDZr9)

 

NEWS

 

Prof. Dr. Serkan Bertan created a "Gastronomy Map" of Denizli.

 

Dean Bertan: "162 Local Flavors Identified in Denizli Province"

 

TÜBİTAK provides support for Prof. Dr. Bertan's Cultural Heritage Project.


Prof. Dr. Bertan, Best Tourism Village Candidates: “Denizli-Attouda Ancient City and Hisar Village”

 

PAU's Project: Denizli Audio Guide Application Launched

 

Roadmap (2026-2030) for the "Quiet City Çameli Tourism Master Plan" has been published.

 

PAU Created Tourism Maps for Denizli City Center and Districts

 

PAU's Artificial Intelligence Chatbot Project Will Strengthen Denizli's Tourism Potential.

 

As a result of the workshop organized by PAÜ (Pamukkale University), Çameli will join the "Earth Market" Network with the title of "Best Tourism Village".

 

PAÜ's Project Provides Digital Access to Denizli's Tourism Assets via QR Codes

 

The “International Beyağaç Topuklu Plateau Sky Observation Event” was organized in partnership with PAÜ (Pamukkale University).

 

Prof. Dr. Serkan Bertan, Dean of the Faculty of Tourism at Pamukkale University: “Denizli will be included in the Türkiye Culture Route Festival in 2027”

 

MAYZ, an AI chatbot developed for tourism in Denizli, was developed at PAÜ (Pamukkale University).

 

Dean Bertan explained what needs to be done to develop sky observation activities in Denizli.

 

During Turkish Cuisine Week, the roadmap prepared for branding Denizli cuisine in tourism was explained.

 

 

BOOKS

 

 

Bertan, S. (2023). Denizli Tourism and Cultural Heritage, Detay Publishing, Ankara.

 

Bertan, S. (2024). Thermal Tourism and Thermal City: Denizli, Editor, Detay Publishing, Ankara.

 

Bertan, S. (2024). Denizli Tourism Roadmap, Editor, Detay Publishing, Ankara.

 

Bertan, S. (2025). Gastronomy and Tourism: Technology, Artificial Intelligence and Digitalization in Gastronomy and Gastronomy Tourism, Editor, Akademisyen Kitabevi, Ankara.

 

Bertan, S. (2025). Front Office Management, Artificial Intelligence, Technology and Digitalization, Editor, Akademisyen Kitabevi, Ankara.

 

Bertan, S. (2025). Geographical Indications and Gastronomy Museums, Editor, Detay Publishing, Ankara.

 

Bertan, S. (2023). The Impacts of Lavender Gardens on Rural Tourism, Diversity, Equity, and Inclusion Efforts of Business in Rural Areas, (Editor: Shashi Bala and Puja Singhal), IGI Global, p.118-129, 10.4018/978-1-6684-6878-4.ch008.

 

Bertan, S. (2023). Proceedings of the 23rd National Tourism Congress, Editor, 978-605-254-834-9, Detay Publishing, Ankara.

 

Bertan, S. (2023). Best Tourism Villages: Denizli - Attouda Ancient City and Hisar Village, Rural Industrial Heritage with Interdisciplinary Approaches, Ege University Publications, Faculty of Literature Publication No: 210, ISBN: 978-605-338-433-5, İzmir.

 

Bertan, S. (2023). Gastronomy within the Scope of Cultural Heritage and its Importance for Denizli Tourism, Rural Industrial Heritage with Interdisciplinary Approaches, Ege University Publications, Faculty of Literature Publication No: 210, ISBN: 978-605-338-433-5, İzmir.

 

Bertan, S. (2024). Sky Observation Activities: Denizli Beyağaç Topuklu Plateau

 

Bertan, S. (2024). Denizli Digital Tourism Maps, Commerce, Logistics and Social Transformation in the Digital Age. 

 

Bertan, S. (2026). Sky Observation Activities and Dark Sky Park within the Scope of Astrotourism: Denizli Beyağaç Topuklu Plateau.

 

Bertan, S. (2026). Tourism Strategic Plans in Slow Cities: The Case of Çameli District, Denizli Province, International Academic Platform, ISBN: 978-625-90500-8-9, Ankara.

 

 

PROJECTS

 

Bertan, Serkan (2020). Transfer of Natural and Cultural Heritage, TUBITAK PROJECT NO: 119B799, Project Coordinator.

Bertan, Serkan (2024). Creation of Denizli Audio Guide Application, BAP Project No: 2022HZDP019, Project Coordinator.

Bertan, Serkan (2025). Reasons for the Inability of Cultural Heritage to Integrate with Tourism: Development of Personalized Travel Planning and Recommendation Systems, "TUBITAK PROJECT NO: 121G182, Project Coordinator.

Bertan, Serkan (2025). Factors Affecting the Intention to Use an Artificial Intelligence Chatbot: Development of a Denizli Tourism Chatbot, Project No. 2025İAP003, BAP Project, Project Coordinator.

Bertan, Serkan (2026). The Effects of Artificial Intelligence Chatbots on Destination Selection: The Case of Denizli, Project No. 2026TAP002, BAP Project, Project Coordinator.

WORKS

Bertan, S. (2024). Denizli Tandır Kebab as a Traditional Product in Denizli Gastronomy Tourism, Safran Culture and Tourism Research Journal, Vol: 7 No: 3, 469 – 478.

Bertan, S. (2026). Tourism Roadmap of the Tranquil City of Çameli.

 

Bertan, S. (2026).  Astronomy Observation Events And Dark Sky Park With in the Scope of Astrotourism: Topuklu Plateau, Beyağaç, Denizli